Creating lasting business value with AI

The business value of AI remains difficult to define.

In this video, Sonia Adams, Chief Client Officer at GHD, explores the unresolved questions behind AI’s cost-value equation. As organisations move from using AI to improve efficiency towards building new products, services and business models, she considers whether the expected benefits outweigh the costs of implementation and ongoing use.

• whether AI-driven efficiencies translate into genuine cost savings
• how organisations can assess value when future costs and benefits remain uncertain
• what data ownership, intellectual property and reliance on external providers could mean for long-term control

Watch the video to explore the unknowns shaping AI’s long-term value.